affectiva.com

Content is managed through WordPress, most widely used content management system, powering a significant share of the public web across blogs, company sites, media portals, and e-commerce experiences.

Detected: Wordpress

This site tracks user engagement and behavior through Google Analytics and Mouseflow, enabling data-driven optimization and insights.

Detected: Google analytics, Mouseflow

The Analytics — Heatmap side of this site runs on Hotjar, a dedicated solution for this area of web infrastructure.

Detected: Hotjar

Search engine optimization is supported by Yoast SEO plus 1 additional tool, improving discoverability and search rankings.

Detected: Yoast seo, Organization schema

A 3-tool Standards Signals setup—Schema.org and Open Graph and 1 other technology—handles this functional area across the site.

Detected: Schema Org, Open graph, Twitter cards

WP Rocket is the chosen CMS — Performance solution here, integrating with the rest of the stack to serve its specific purpose.

Detected: Wp rocket

Mailchimp for Shopify underpins the site's CMS — Apps capabilities, handling the specialised requirements of this domain.

Detected: Mailchimp for shopify

Ad delivery is managed through Meta Pixel, (formerly Facebook Pixel) is a tracking code that measures the effectiveness of Facebook and Instagram advertising campaigns.

Detected: Meta pixel

Social features are integrated through Facebook, letting visitors share content, sign in with their social accounts, and engage with the site's community presence.

Detected: Facebook

Server-side logic is handled by Nginx, high-performance web server, reverse proxy server, and load balancer.

Detected: Nginx

Ionic Framework underpins the site's Mobile Frameworks capabilities, handling the specialised requirements of this domain.

Detected: Ionic framework

Domain name resolution is handled by Amazon Route 53, scalable Domain Name System (DNS) web service that routes end users to internet applications and provides domain registration and health checking.

Detected: Amazon route 53