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Scan Report
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ipsy.com

Join IPSY and get beauty that gets you. Discover top brands, handpicked products, and your next beauty obsession. Viral tomorrow. In your hands today.

9 Technologies
11 Categories
May 15, 2026 Scanned

Technology Stack Analysis

Web Reveal detected 9 technologies across 11 categories on ipsy.com. Explore the full technology stack below — from hosting and CDN to analytics, frameworks, and beyond.

SEO

1 technology

Search engine optimization is supported by Open Graph, improving discoverability and search rankings.

Detected: Open graph

CMS — Apps

1 technology

Afterpay underpins the site's CMS — Apps capabilities, handling the specialised requirements of this domain.

Detected: Afterpay

Frontend

1 technology

The client-side interface is built with Next.js, production React framework for building high-performance websites and web applications with server-side rendering, static generation, and hybrid rendering patterns.

Detected: Next JS

Conversion Tracking

1 technology

Conversion events are recorded using Google Conversion Tracking, free tool that shows what happens after a customer interacts with Google Ads, tracking purchases, sign-ups, phone calls, and other valuable actions on websites.

Detected: Google conversion tracking

Security

1 technology

Security is strengthened with reCAPTCHA, free security service by Google that protects websites from spam and abuse by challenging humans and bots differently.

Detected: Recaptcha

Bot Detection

2 technologies

Automated traffic is filtered through reCAPTCHA v2 and reCAPTCHA Enterprise, layering multiple detection signals to block bots while keeping the experience smooth for real users.

Detected: Recaptcha v2, Recaptcha enterprise

Analytics

1 technology

User behavior and site performance are tracked using FullStory, digital experience analytics platform that captures and replays user sessions, providing insights into user behavior and experience issues.

Detected: Fullstory

Authentication

1 technology

NextAuth is the chosen Authentication solution here, integrating with the rest of the stack to serve its specific purpose.

Detected: Nextauth

SEO

1 found

CMS — Apps

1 found

Frontend

1 found

Conversion Tracking

1 found

Security

1 found

Bot Detection

2 found

Analytics

1 found

Authentication

1 found

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