minimax.com.au
Minimax is the destination retail store for cookware, kitchenware, tabletop and giftware, with a vast range of European and Australian made items guaranteed to excite
Technology Stack Analysis
Web Reveal detected 39 technologies across 25 categories on minimax.com.au. Explore the full technology stack below — from hosting and CDN to analytics, frameworks, and beyond.
CMS
1 technologyContent is managed through Shopify, major e-commerce platform that enables brands to launch and scale online stores with built-in checkout, product management, payments, and app integrations.
Detected: Shopify
Hosting
1 technologyThe site is hosted on Amazon Web Services's infrastructure, (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services including computing, storage, databases, networking, and machine learning.
Detected: Amazon web services
CDN
1 technologyContent delivery is accelerated through Cloudflare, global edge network platform that combines CDN acceleration, DNS, caching, web application firewall protection, bot management, and DDoS mitigation.
Detected: Cloudflare
Analytics
1 technologyUser behavior and site performance are tracked using Google Tag Manager, tag management system that allows you to quickly update measurement codes and related code fragments on your website or mobile app without modifying the code directly.
Detected: Google tag manager
Analytics — Heatmap
1 technologyThe Analytics — Heatmap side of this site runs on Hotjar, a dedicated solution for this area of web infrastructure.
Detected: Hotjar
Fonts
1 technologyGoogle Fonts underpins the site's Fonts capabilities, handling the specialised requirements of this domain.
Detected: Google fonts
SEO
1 technologySearch engine optimization is supported by Organization Schema, improving discoverability and search rankings.
Detected: Organization schema
Standards Signals
3 technologiesA 3-tool Standards Signals setup—Schema.org and Open Graph and 1 other technology—handles this functional area across the site.
Detected: Schema Org, Open graph, Twitter cards
CMS — Apps
12 technologiesBold Apps and PageFly and 10 other technologies form the CMS — Apps layer of this site, each addressing a distinct requirement in this domain.
Detected: Bold apps, Pagefly, Gempages, Fast simon, Zipify oneclickupsell, Appikon back in stock, Help scout, Bold bundles, Yotpo reviews, Dotdigital, Bss product options, Afterpay
Error Tracking
1 technologyJavaScript errors and crashes are captured by Rollbar, continuous code improvement platform that helps developers discover, predict, and resolve errors in real-time across all environments.
Detected: Rollbar
JavaScript Libraries
1 technologyThis site employs 1 JavaScript library including core-js to add specialized functionality and streamline development.
Detected: Core JS
Mobile Frameworks
1 technologyIonic Framework underpins the site's Mobile Frameworks capabilities, handling the specialised requirements of this domain.
Detected: Ionic framework
Conversion Tracking
1 technologyConversion events are recorded using Google Conversion Tracking, free tool that shows what happens after a customer interacts with Google Ads, tracking purchases, sign-ups, phone calls, and other valuable actions on websites.
Detected: Google conversion tracking
Advertising
1 technologyAd delivery is managed through Pinterest Tag, analytics snippet that tracks conversions and user behaviour on websites driven by Pinterest ads.
Detected: Pinterest tag
Frontend
1 technologyThe client-side interface is built with Angular, comprehensive TypeScript-based web application framework developed by Google.
Detected: Angular
Payment
2 technologiesPayment processing is handled by PayPal, widely-used online payment system that supports online money transfers and serves as an electronic alternative to traditional paper methods like checks and money orders. Additional payment tools provide alternative methods and enhanced functionality.
Detected: Paypal, Checkout SDK
Libraries — Utilities
4 technologiesA 4-tool Libraries — Utilities setup—uuid and qs and 2 other technologies—handles this functional area across the site.
Detected: Uuid, Qs, Currency JS, Color
Libraries — UI Components
1 technologyThe Libraries — UI Components side of this site runs on swiper, a dedicated solution for this area of web infrastructure.
Detected: Swiper
Libraries — Networking
1 technologygot is the chosen Libraries — Networking solution here, integrating with the rest of the stack to serve its specific purpose.
Detected: Got
AI/ML
1 technologyArtificial intelligence capabilities are powered by ml5.js, friendly machine learning library for the web built on top of TensorFlow.js.
Detected: Ml5 JS
Backend
1 technologyServer-side logic is handled by nhost, open-source Firebase alternative built on PostgreSQL, Hasura GraphQL, and authentication services.
Detected: Nhost
Maps
1 technologyLocation and mapping features are powered by Google Maps, Platform provides mapping, routing, and places APIs for embedding interactive maps, geocoding addresses, calculating directions, and displaying nearby places within web and mobile applications.
Detected: Google Maps
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