threeriversparks.org

Content is managed through Drupal, free, open-source content management system written in PHP, known for its flexibility, scalability, and strong security features for building complex websites.

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User behavior and site performance are tracked using Google Tag Manager, tag management system that allows you to quickly update measurement codes and related code fragments on your website or mobile app without modifying the code directly.

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Adobe Fonts (Typekit) underpins the site's Fonts capabilities, handling the specialised requirements of this domain.

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Mailchimp for Shopify underpins the site's CMS — Apps capabilities, handling the specialised requirements of this domain.

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Social features are integrated through Facebook, letting visitors share content, sign in with their social accounts, and engage with the site's community presence.

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Server-side logic is handled by Nginx, high-performance web server, reverse proxy server, and load balancer.

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Varnish is the chosen Reverse Proxy solution here, integrating with the rest of the stack to serve its specific purpose.

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Ad delivery is managed through Meta Pixel, (formerly Facebook Pixel) is a tracking code that measures the effectiveness of Facebook and Instagram advertising campaigns.

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Security is strengthened with reCAPTCHA, free security service by Google that protects websites from spam and abuse by challenging humans and bots differently.

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Search engine optimization is supported by Google Webmaster, improving discoverability and search rankings.

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